{"id":5084938,"date":"2016-03-27T00:00:00","date_gmt":"2016-03-27T04:00:00","guid":{"rendered":"https:\/\/ctlatinonews.com\/sesame-street-characters-elmo-raya-join-fight-against-zika-in-latin-america\/"},"modified":"2016-03-27T00:00:00","modified_gmt":"2016-03-27T04:00:00","slug":"sesame-street-characters-elmo-raya-join-fight-against-zika-in-latin-america","status":"publish","type":"post","link":"https:\/\/latinonewsnetwork.com\/ctln\/2016\/03\/27\/sesame-street-characters-elmo-raya-join-fight-against-zika-in-latin-america\/","title":{"rendered":"\u2018Sesame Street\u2019 Characters Elmo, Raya Join Fight Against Zika In Latin America"},"content":{"rendered":"

 
\nThe newest individuals in the fight against Zika are furrier than the average health worker: Elmo and Raya from the popular educational children\u2019s show, “Sesame Street.”
\nAnd their PSAs on how to prevent the spread of the disease are brought to you by the letters P, A, H and O.
\nThe Pan American Health Organization (PAHO), the regional office of the World Health Organization, is teaming up with the Sesame Workshop, the non-profit that produces “Sesame Street,” to educate families in the region about how to contain the spread of the Zika virus \u2013 which has been linked to a sudden rise in cases of microcephaly , a childhood birth defect in which newborns have smaller than normal skulls.
\nThe virus is carried by the Aedes aegypti mosquito \u2013 also known to carry dengue and yellow fevers, chikungunya and other diseases \u2013 which thrives in small pools of stagnant water in and around people\u2019s homes.
\nThe first of two\u00a0public service announcements to feature characters from the beloved children\u2019s show, which is televised as “Vila S\u00e9samo” in Brazil and “Plaza S\u00e9samo” elsewhere in the region, features Elma and Raya demonstrating how wearing long sleeves and pants and screening windows and doors can limit the spread of the virus.
\n“If the mosquito doesn\u2019t bite, goodbye Zika!,” the characters say in one of the spots, according to a joint statement issued by PAHO and the Sesame Workshop.
\n“\u2018Sesame Street\u2019 has always been committed to developing educational programs that make a direct impact in particularly vulnerable communities,” Lewis Kofsky, Sesame Workshop vice president for Latin America, said in the statement. \u00a0“Just as we bring lessons about ABCs and 123s to keep children\u2019s minds healthy, we also create messages that keep their bodies \u2026 healthy.”
\nFor his part, Dr. Marcos Espinal, director of PAHO\/WHO\u2019s department of communicable diseases, said, “We are pleased to collaborate again with \u2018Sesame Street\u2019 in this important outreach.”
\nEspinal added, “Our most important tool to combat Zika \u2013 and at the same time, dengue and chikungunya \u2013 is control of the Aedes aegypti mosquitoes that transmit….
\n 
\nTo read full article: http:\/\/latino.foxnews.com\/latino\/health\/2016\/03\/25\/sesame-street-characters-elmo-raya-join-fight-against-zika-in-latin-america\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

  The newest individuals in the fight against Zika are furrier than the average health worker: Elmo and Raya from 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